Simple Diagnostic
Automobile Components Manufacturer
The problem: A founder-run business whose revenue had been stagnant for the past two years. It sold B2B and depended on two anchor clients.
What we did: We reworked the go-to-market approach and mapped a much larger universe of potential customers. We then opened up the aftermarket channel, starting with a few good distributors in Bengaluru on a cash-and-carry basis, which eased the cash-flow pressure. We also advised enlisting on the Udyam portal, so that payments from B2B customers arrive within 45 days.
Bengaluru · Automobile Components